Leasing Basics for Rock Stars

Date:   3/10/2026

Time:   9am to noon

Duration:          3 hours

Cost:   $59 for members / $79 late registration / Free to Pineapple Pass

Location:          4000 Faber Place Drive, North Charleston, SC 29405

Speaker Name:            Cathy Hontz and Carly Haslett 

Cathy Hontz worked on-site for 5 years at properties in Myrtle Beach, Raleigh, and finally Charleston.  There, she joined The Beach Company, where she won Leasing Consultant of the Year (2002) from the Charleston Apartment Association. In 2003, she transitioned to an Account Executive/Publisher/Market Manager/Senior Sales Executive roles with Rent., where she has thrived through the company’s many transformations.  She is now Director of Marketing and Business Development for Primus Multifamily in Charleston.

A dedicated industry leader, Cathy has served multiple terms on the Charleston, Coastal Georgia and Myrtle Beach Apartment Association Boards.  She's earned numerous accolades including CAA Member of the Year (2003 & 2004), CRBJ's 40 Under Forty (2009), the CAA Prestigious Pineapple (2015), and CAA Vendor of the Year (2016), GCAA Supplier of the Year 2023, Entryway's Volunteer of the Year Award 2023, and MBAA Outstanding Committee Chair 2023.

Cathy has always had a passion for education, and has taught classes for Apartment Associations across the southeast for 22 years.  Her energetic vibes leave her audience pumped up and ready to deliver!

Carly Haslett has 7 years of experience in the multifamily industry, she started her career with Greystar and moved to the supplier side with Rent. She now works for Apartments.com and loves connecting renters with the perfect new home and helping clients reach and exceed their goals! Carly graduated from the Charleston Apartment Association LEAD program in 2024 and currently serves on the Executive Board as Secretary and Membership Committee Co-Chair.  Carly won Leasing Professional of the Year (2021) and CAA Supplier of the Year (2025). The most rewarding part of her job is educating, mentoring and building community within the multifamily industry!

Class Title:      Leasing Basics for Rockstars

Class Description:     Leasing basics for Rockstars! is an energetic, hands-on workshop designed to sharpen your communication skills—from answering calls with confidence and setting appointments effectively to crafting compelling emails and digital tours. This course provides actionable strategies to create memorable first impressions and boost leasing conversions.

Class Size:       Limit to 24

Sponsorship:  Opening and Closing Sponsorships available for $200 each

Sponsor could also provide food and beverages too.